An 11ft golden "unauthorized" statue of a beaming Alan Partridge has been unveiled in the provincial British city of Norwich.
The statue to celebrate the TV, radio and now podcast star, by some margin Norwich's most famous son, appeared on Thursday and features Partridge in a relaxed pose, sporting his trademark blazer, Argyle sweater and turtleneck.
The statue was erected by Partridge devotees Nick Dutton and Gavin Fulcher who told the BBC they had made the monument as a "gift to Norwich."
The pair did not, however, ask for permission from the man himself, but fortunately, Partridge approved, tweeting, "Although this is completely unauthorized, having taken counsel, I am happy that the statue's attitude and stance are correct.
He added: "If the people of Norwich and surrounding areas want to memorialize me in sculpture, then as long as it is rendered in alpha brass with a low zinc content and not, say, a duplex brass, I grant my consent and will instruct my legal team to resheathe their daggers."
The statue is set to stay in place till Sunday.
The Alan Partridge statue in all its glory pic.twitter.com/ozbxVV527G
— Edward Seaman (@EdwardSeaman94) September 24, 2020
The multi-talented Partridge is the comedy creation of British actor-comedian Steve Coogan. First appearing on BBC radio in 1991, the character went on to present his own talk show, the calamitous Knowing Me, Knowing You With Alan Partridge.
He has since appeared in various other TV shows, written two best-selling books, returned to digital radio, and headlined the 2013 feature film Alpha Papa. This month, Partridge is turning his hand to podcasting with the 18-part series titled From the Oasthouse: The Alan Partridge Podcast.